AGENCY SERVICES
 

STRATEGY

• Test Matrices

• Audience Profiles

• Audience Segmentation

• Audience Insights

• Competitive Tracking

• Market Assessment

• Campaign Approach

• Mixed Marketing Modeling Approach

• In House Research Tools — MRI, Kantar, Compermedia

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CREATIVE

• Concept Development

• TV Scripts and Storyboards

• Radio

• Print

• Direct Mail

• Digital

• Email

• Landing Pages

• Social Content

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PRODUCTION

• Commercials  :30 :60 :45 :15 :120

• High Delivery Output Model

• Location Shooting

• Shooting Studio on Premises — Green Screen, White Seamless

• Instructional Videos

• Corporate Videos

• B2B Demonstration Videos

• Social Content

• Still Photography

• Casting

• Location Scouting

• Talent Negotiations

• Talent Payments

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​POST-PRODUCTION

• Editing — On Premises Edit Booths

• Sound — On Premises Sound Booth

• After Effects

• Special Effects

• Graphics — Still and Animated

• Color

• Mix

• Custom Music

• TFN and URL Customizations

• Upload to Networks

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MEDIA

• Media Strategy and Planning

• Attribution, Measurement and Analysis

• National and Local Media Buying

• Linear TV — Broadcast, Cable, Satellite

• Streaming/OTT

• Digital Video and Display

• Radio — Terrestrial and Digital

• Print — Magazines, Newspapers

• Out of Home

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DIRECT MAIL

• Insightful, On-Message Creative Strategy and Implementation

• Behavioral Psychology Proficiency

• Creative Brainstorming and Concept Development

• Compelling, Targeted Copy and Design

• Integrated Omnichannel Marketing Expertise

• Comprehensive Print and Production Knowledge and Supervision